ABOUT THE PROPERTY
Winter Wonderland is a large annual Christmas event held in Hyde Park, London. It features festive markets, rides, attractions, numerous live shows, live music, bars and restaurants. In its ten years, Winter Wonderland had 14 million visitors.
KEY ARTWORK REFRESH 2021
In 2021 Winter Wonderland property was rebranded, I have worked on Key Art refresh, giving it cinematic look and feel, emphasizing the charm of Winter Wonderland Town.
Side by side comparison of original Key Art with refreshed one. The main objective was to reflect Winter Wonderland atmosphere through new Key Art.
2019 Winter Wonderland SOCIAL media campaign
Development of cinematic animated look from given artwork for 2019 campaign, side by side comparison of original artwork with cinematic animation look and feel. Brought to live assets were used throughout the campaign for the end slides and countdowns.
Intros created for Winter Wonderland attractions. Zippos, Bar Hutte and Giant Wheel animations were created from static images, enhancing the look and adding animations. Mr. Men Little Miss artwork provided by Winter Wonderland team.